Vijay Deverakonda is one of the most charming actors in the Telugu film industry. The actor, with his superhit including ‘Arjun Reddy’ and ‘Geetha Govindam’, has won his fans’ hearts. Just like any other big celebrity, he also enjoys a group of his die-hard fans, and just like another star’s fans, his fans are also known by a certain name as “Rowdy”. Let’s find out about the story behind this eccentric name.
The story behind the nickname “Rowdy”
Vijay Deverakond himself has been affectionately known as “Rowdy,” and this term was given to him by his parents during his school days due to his mischievous and playful behavior, as per a NDTV report. This nickname stuck with him throughout his life and became a defining part of his public persona. The label “Rowdy” also shows his rebellious and spirited on-screen characters, especially in his breakout role in ‘Arjun Reddy,’ where he portrayed a bold and unapologetic young man.
From nickname to fashion brand
Building on the popularity of this nickname, Vijay launched a fashion brand called “Rwdy” that features apparel and accessories, being known as one of the most fashionable Telugu stars. His fans often refer to him as “Rowdy” or “Rowdy Star”.
Vijay Deverakonda’s work front
Speaking about his professional stints, currently, the actor has been experiencing a dim phase in his acting career. His previous movies, including ‘Liger’, ‘Kushi’, ‘The Family Star’ and ‘Kingdom’ have been below par of the fans’ expectations.However, currently, the actor has two big projects in his pipeline. He is working on a rural action drama film, ‘Rowdy Janardhan’ directed by Ravi Kiran Kola.He has another film with Rahul Sankrityan, with whom Vijay worked previously in ‘Taxiwala’. The movie is tentatively named ‘VD14’. It is said that Rashmika Mandanna will be paired opposite Vijay Deverakonda.
Engagement to Rashmika Mandanna
Vijay Deverakonda has been in the news recently after he was reported to be engaged to long-time girlfriend Rashmika Mandanna. The couple is expected to tie the knot in February 2026, a confirmation that has come from Vijay’s team.
